LAGO LUNGO - Primitivo Rosé

ALLERGENS: Sulphites.

The history of the Primitivo is very ancient: arrived in Apulia in all probability on the other side of the Adriatic sea at the hands of the Illyrians, people of the Balkan region dedicated to the cultivation of vines, began to be marketed throughout the Mediterranean sea by the ancient Phoenicians frequenters of our coasts. And when later the Greeks began to colonize the southern Italy (VII century BC) spreading mainly in Campania and Lucania their vines with black berry, the Hellenic wine (precursor of Aglianico) however valuable did not penetrate in Apulia, sign this that here the black and strong wine already existed. Proof is the fact that in Roman times next to the word “vinum” was also used the word “merum” to indicate the forthright, sincere, pure wine as opposed to the first that indicated the wine nixed with water, honey, resins and other additives to make it more syrupy.

Primitivo can therefore be considered the most direct their of the ancient “Merum”, the historical wine for excellence of Apulia, the one that first asserted itself and became famous in the surroundings of Taranto, where Horace likened the “Mera Tarantina” to the most famous of the Roman wines, the Falerno of Campania.